iPad Mini Price Looks Pegged At $100 Above Google Nexus 7

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The folks over at TechThoughts have done a rough calculation of the cost of devices structures based on the BOM of the Kindle Fire and the iPad. And now that they have access to the BOM of the Nexus 7 from Google, it provides a more accurate assessment of the BOM of the iPad Mini and the price tag it may come with when it is launched.

Apple iPad mini vs Google Nexus 7: price prediction

The total cost of the BOM looks in the region of $181.17 and when you factor in manufacturing costs the price tag may be in the region of around $299 with a gross margin of 37%.

This figure was reached calculating that the battery, camera, memory and wireless section of the device is the same as that of the Google Nexus 7. Of course Apple like a good quality camera and battery and these could be higher than the cost of those in the Nexus 7.

The processor is likely to be the same A5 that is found on the iPhone 4S and the iPad 2. Therefore it should come in around $13.50.

The touchscreen and display are interesting parts as Google used the cheaper components in their Nexus 7 and it is thought that Apple will not do this with the iPad mini and therefore these parts may  fall into the region of $48.54 for the display and around $32 for the touchscreen.

Other components such as electro-mechanical and mechanical have been taken from the iPad 2 and scaled down accordingly. If the iPad Mini is thinner this may add onto the cost of some of the major components, the display being one.

The gross margin for the iPad Mini could end up being 30% to 37% which would put it on shelves for $299. This puts the iPad mini at around $100 higher than what you would pay for the Google Nexus 7.

Mike is the man who reviews gadgets that aren’t mainstream or products that can’t exactly be classified as consumer electronics e.g. portable talking toilets. It’s always interesting to read about the crazy products we have here in Asia that just don’t get as much publicity as they warrant.