Success Of 2018 Jeep Wrangler Could Fail Due To Price
While there hasn’t been any official confirmation it is thought that when the 2018 Jeep Wrangler comes our way it will have a hike in the price. We think that it might be a huge price rise too, not just a marginal one that was seen with the refresh for 2017.
The 2018 Jeep Wrangler is going to cost more of course due to the production costs being higher. We know that aluminum isn’t cheap to buy and even when you factor in the benefit from economies of the scale due to the increase in production, its going to be costly.
The Jeep Wrangler production is more delicate and this is down to the fact that the vehicle is made from aluminum. We are expecting to see the price tag of the Wrangler jump up by around $1,000 to $3,000. Of course with the Wrangler going overseas this is going to be something else.
People in the US might see the price rise as being a small pinch. However those abroad would see it more along the lines of a hard slap. This is because the equivalent price of the vehicle in countries like India and China cost four times that of the US. These countries are the perfect place for the Jeep Wrangler to be sold as they offer rugged terrain.
Jeep may be able to take on some of the additional costs as if they don’t they could struggle to find buyers overseas willing to pay out for the Jeep Wrangler. They may instead go for the Jeep Renegade as this isn’t made from aluminum and so it doesn’t cost as much.