Jeep is pulling punches on the Land Rover Defender in the UK with the 2018 Jeep Wrangler. The UK is a region where the Land Rover is the more dominant of vehicles so it is going to be interesting to see if the pickup version of the Wrangler is able to take some consumers away from the Defender.
Jeep should know that really they cannot expect to compete with the Land Rover Defender in the Defenders own country. However there are some people who think that perhaps now may be the right time as the next generation of the Defender is coming out and some people may not like it.
The truck version of the Jeep Wrangler hasn’t been confirmed at the moment but the bosses have been considering it. It is thought that it might be popular with people as it offers a wide body style and this is something that hasn’t been seen in the UK.
It is possible that the Jeep Wrangler might be offered with the single cab at first to see how well it goes down with the public. The double cab may then be offered later if the Wrangler is successful.
But would you go for the Land Rover Defender or would you choose the Jeep Wrangler instead?