2018 Jeep Wrangler Could Be A Lot Like Ford Mustang
Believe it or not the Jeep Wrangler hasn’t been the car makers best-selling vehicle, despite the fact that it is the most popular and of course it is the most iconic. There are only six vehicles in the range of Jeep and the Wrangler takes third place. There is a reason for this and it is down to the fact that production is made at just one plant in the US.
The US is the company’s biggest priority and this may be the reason why of the 250,000 units made only 20% of them were actually sold to buyers outside of the US.
When you look at the Jeep Renegade, a vehicle which is produced in three regions and not the US, the sales were 60% outside of the USA.
Things may be about to change though and this is down to the fact that Jeep wants the Jeep Wrangler to be the top dog and the brand that is going to represent them.
Jeep have made an investment of $700 million, so supply isn’t going to be limited anymore and due to the investment it will allow Jeep to boost the yearly production to around 450,000 units.
The Ford Mustang was released outside of the US for the first time and just like this the Jeep Wrangler is going to have to steal the hearts of people on the international market. It has been doing well though if you take its introduction into Australia into account as the vehicle sold out only one month after it made its arrival there.
Sales are not going to be boosted in some regions; this includes the Middle East, Europe and Asia. The presence of the Jeep Renegade outside of the US should help the Jeep Wrangler to enjoy success overseas.