2017 Hyundai Elantra Takes Lessons On Selling From Chevrolet Volt
The 2017 Hyundai Elantra is a competitor to the Honda Civic that is very impressive but it isn’t going to be the figures or the tricks it offers that are going to impress buyers.
Hyundai have gone into partnership with Amazon Prime and they are promoting the Hyundai Elantra in the same way Chevrolet did with the Chevrolet Volt. Promotion isn’t something that has gone down well with the Volt as it didn’t benefit from the marketing or advertising. However they do have a great way of attracting people ti it.
An expert drives the vehicle over to the home of the prospective buyer for them to take a test drive and they are on hand to answer questions.
This tactic has seen more than 12,000 of the PHEV sold this year and it looks like Hyundai are looking to do the same with their compact sedan. They have teamed up with Amazon Prime with Prime Now, Drive Now and it means that people can now order up a test drive using the Prime Now delivery.
An expert drives the Hyundai Elantra to the home of the prospective buyer and then both go out for a test drive. However at the moment you can only order up a test drive at the weekend and you have to live in Orange County or Los Angeles.
Let’s hope that the Hyundai Elantra Drive Now scheme gets spread out to different locations in the near future.