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2017 Honda Ridgeline: Beware The Ricer Truck

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The 2017 Honda Ridgeline was finally unveiled and while it boasted comfort, improved safety and interior, there was something that we just couldn’t shake off. That is the shift in direction for the truck.

The 2017 Honda Ridgeline will for the first time ever be available in FWD. This automatically means a lower price tag, more customisation options (a.k.a big rims), and the ridiculous tailgate options.

We know that Honda fans are just that, diehard fans. With a lower entry price, easier customisation options and factory extras such as a bed-wall-integrated 600 watt stereo system and hidden ice chest, the target market for the Honda Ridgeline will no doubt be for those looking to customise their truck.

Some would call this a clever marketing move but we will see how it stands when there are lowered Honda Ridgeline trucks riding oversized rims, underbody neons and blasting music down the street.

What are you thoughts on the radical change in direction for the 2017 Honda Ridgeline?

Mike is the man who reviews gadgets that aren’t mainstream or products that can’t exactly be classified as consumer electronics e.g. portable talking toilets. It’s always interesting to read about the crazy products we have here in Asia that just don’t get as much publicity as they warrant.

1 Comment

  1. SumGai986

    January 15, 2016 at 12:41 pm

    Honda makes cars for people that don’t really like cars. So to me, it’s no surprise that they’ve released a TINO (Truck In Name Only) to satisfy this market. I suspect it will have a small but loyal following among People Who Don’t Really Know Any Better, but it’s not going to set the world on fire.

    On an unrelated note: LAZY DESIGN. They put all the money into the bed and phoned in the front half.