Is Subaru planning to be a big bully to the Malaysia market by exporting the 2016 Subaru Forester in pieces?
Not even close. It seems that they are in the plans to have the 10,000 exported Foresters to be assembled through the automaker’s Completely Knocked Down (CKD) production line in Malaysia. It’s worth mentioning that the CKD Forester is the second CKD vehicle Subaru makes in the Malaysia plant; not sure if this is worth celebrating for the Malaysian fans.
Of course this production plan is going to offer much more job opportunities and also makes it easier for Subaru to increase their business in the Asian market, but will it really be acquiring a strong demand in the Malaysian market? Actually we probably shouldn’t worry about that.
Subaru’s well-known for sticking to their core values, which is what truly differ them from other automakers in terms of the SUV segment. So, we’re hopeful that the Subaru Forester could be pretty popular in Malaysia and hopefully, in other Asian countries as well. Would you get yourself a Malaysian-assembled Forester?