News

2016 Dodge Challenger: How Can Something So Ugly Be So Pretty?

By  | 

Anyone who has been glued to their TV sets recently may have seen the new 2016 Dodge Challenger ad. Those who have seen it might have asked themselves how something so ugly has a pretty side. This is due to the fact that the ad shows the car doing a burnout and then the smoke from the tires turns into artwork that is computer generated.

Chrysler Group have launched a number of adverts for Dodge vehicles but they have been focusing on the 2016 Dodge Challenger. The ad for the vehicle features lots of computer technology as at the end the smoke reveals heavy metal horns of Ronnie James Dio, totally ugly.

The ad doesn’t say a lot about the 2016 Dodge Challenger as all you can see of the car is its back end. There aren’t any badges shown and there are no trimlines. The spoiler does take on the look of the SRT Hellcat Challenger and you can hear the engine whining.

While you cannot see a lot of the 2016 Dodge Challenger the vehicle does look great doing the burnout. As the smoke begins to rise at the front of the vehicle the metal horns are clearly seen along with the message of unleash your inner badass.

But what do you think about the 2016 Dodge Challenger ad?

Always looking for something new to learn, Mario looks at the internet as one big startup. With him at the helm, Autoomobile.com continues to head in the right direction of providing high quality and unbiased information on the latest new car models and electronics.